Consumer & Market Insight Manager

Deskripsi pekerjaan

#BeOneofOurFaces!

Joining FACETOLOGY means becoming part of a dynamic beauty brand. We are a human-centric environment, driven by the purpose of enhancing quality of life through our products.

As a Consumer & Market Insight (CMI) Manager, you will:

• Analyze market data (category, trends, share, growth) from various sources such as Nielsen, Kantar, Euromonitor, Google Trends, etc.
• Understand consumer behavior and preferences through quantitative & qualitative research.
• Design, conduct, and interpret research results: U&A, concept testing, product testing, brand health, etc.
• Provide strategic recommendations for marketing, innovation, and brand direction based on data and insights.

Tanggung jawab

#BeOneofOurFaces!

Joining FACETOLOGY means becoming part of a dynamic beauty brand. We are a human-centric environment, driven by the purpose of enhancing quality of life through our products.

As a Consumer & Market Insight (CMI) Manager, you will:

• Analyze market data (category, trends, share, growth) from various sources such as Nielsen, Kantar, Euromonitor, Google Trends, etc.
• Understand consumer behavior and preferences through quantitative & qualitative research.
• Design, conduct, and interpret research results: U&A, concept testing, product testing, brand health, etc.
• Provide strategic recommendations for marketing, innovation, and brand direction based on data and insights.

Kualifikasi

• 3-5 years in consumer research or insights, especially in the beauty, skincare, or FMCG industry.
• Proficient in Excel, PowerPoint, and data analysis tools.
• Able to create strong and easy-to-understand presentations for cross-functional stakeholders.
• Critical thinker, detail-oriented, and highly curious.
• Communicative and able to deliver insights in a compelling & actionable way.
• Collaborative and experienced in working with Marketing, Brand, and R&D teams.